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News and Updates from Richeson Communications

Check out details about the successful events we are promoting and participating in for our clients, our industry and our community. Bookmark this page to stay up-to-date on our latest activities and news from our clients. Contact us to learn more about what Richeson Communications can do for you.

Aug
17
Developing a Brand Relationship That Pays by Laura E. Richeson, APR



Do you consider your blog a reputable source of news and information? Do your readers value your “expert” opinion when making decisions about purchases, travel or family matters? If you answered “yes,” then you’ve probably been approached by a brand (or two) to help them communicate their message to your audience. If managed well, these brand relationships can become a lucrative source of fame and fortune, but they require care.


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Jun
11
Is your executive team camera ready? by Laura E. Richeson, APR



With a 24-hour news cycle and myriad pathways for your audience to consume current events, video still dominants the market with on-camera interviews, live on-the-scene images, and packaged segments.



Comprehensive media training is an essential component to your business model.  From print to online, social media to an on-camera newscast, having a media-savvy executive team will deliver your message with authority and impact – for good news opportunities and in a crisis situation.

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May
03
Father (and Mother) Knows Best...Really by Laura E. Richeson, APR



In honor and celebration of Mother’s Day and Father’s Day, it’s the perfect time of year to reflect on all the advice granted upon us from our parents.  Did those words of wisdom really make an impact?  Do those knowledge gems play a role in your personal life as well as your professional life?    As a type “A” from birth, a professional eye-roller and know-it-all during my teen years, and now as an thriving entrepreneur, I have come to realize the importance and priceless value of those guiding principles from my own parents; then, now and hopefully forever.

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Jan
26
Are you talking to me? by Laura E. Richeson, APR



Merriam-Webster® defines communication as a process by which information is exchanged between individuals through a common system of symbols, signs or behavior.  From everyday chats to advanced academic models and theories, we are all natural communicators; however are we communicating effectively with our customers and potential customers?

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Jan
02
2-4-6-8 How Do You Appreciate? by Laura E. Richeson, APR



Your desk calendar has been turned to a crisp new page, your annual marketing plans refreshed, and your sales goals set high with an optimistic economic outlook for the year ahead. How will you leverage the excitement of the New Year to revitalize your team spirit and employee appreciation strategy?

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